来源:新浪财经 小编:朱岳 发布时间:2013年01月31日
内容导读: 每逢春节前后,往往是年终奖集中下发的时间,大额资金发到市民手里,也给理财市场带来机会。银行纷纷紧盯年终奖理财市场,各出奇招,旨在“吸”取岁末年初第一桶金。记者从中国民生银行零售部获悉,该行日前抢先出招,推出“金蛇献春,财富连年”系列客户回馈活动,配合多款金融产品促销,迎来新年理财的“开门红”。
All aimed at year-end award financing minsheng bank preemptive measures
At around the Spring Festival, is often award issued by concentration of time, large sum of money to citizens, but also to bring financial market opportunities. Banks have close watch award financial market, the shock action, aims to "absorb" take early end first bucket of gold. Reporters from China minsheng bank retail department learned that, the bank has preemptive measures, launch "JinShe offered spring, wealth in successive years" series of customer feedback activity, with much money financial product promotion, the New Year in finance "good start".
Short-term financial products, run win CPI
In the face of soaring prices and depreciating "money", popular with a slogan: "can you run don't win liu xiang, but must run win CPI." What the hand year-end bonus, how to run win CPI?
According to statistics, since last December beginning, bank financing products yield increasing, many bank financing products annualised rate of return of more than 5%. Unlike previous years, high yield and not as bank impact point over and over. "At the end of January of this round of high yield, mainly at year-end award." Minsheng bank senior financial manager said, "before and after the Spring Festival this year is expected to yield may also go up.
Year-end bonus finance first recommendation is bank financing products. "Bank financing products than other investment ways, in relative safety. Now bank financing products yield high, citizens can the bank increases the chance to sell."
The bank in order to attract cash flow, tend to answer to launch some gains good short-term financial products. If at this time to buy, will make the best use good award. The people's livelihood senior financial manager said that the bank will be on January 31 out of Spring Festival enjoy only joy financial products, for your holiday financial investors, holidays also have income, is expected to become "spare cash not off the first.
Small micro customer year-end balance was "grab"
In addition, the market observation personnel said that as wealth management business is developing rapidly, are competing for the year-end award financial market, also more than look aimed at small micro enterprise year-end balance.
As the domestic first suggested "small micro finance" proposition firm practitioners, China minsheng bank the "JinShe offered spring, wealth in successive years" series of customer feedback activities will also small micro customers as an important feedback customers, the people's livelihood, said an official with the relevant departments and small micro customers grow together is always insisting on our firm faith, in order to thank customers for a long time support, during the Spring Festival for small micro customer to deal with business, finance and investment, will give a variety of incentives.
According to the latest data show that in 2012 the people's livelihood bank financing products sales scale first more than RMB 1 trillion, issue size is over 40% last year. Minsheng bank perennial committed to financial products promotion and innovation, launched in the second half of a few new financial products are held by investors hot, get good market performance, and the "new products + promotion feedback" marketing mode, may be more suitable for investor appetite.
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